Information We Collect

When you reach out to us for corporate flower arrangements or gift services, we gather information you knowingly share. This includes your name, business name, email address, phone number, delivery addresses, and any specific preferences for your floral needs. Payment details are collected when you place orders, though processing is done securely via our payment partners.

For our corporate clients, we may collect extra business details such as company registration information, preferred delivery timelines, and budget expectations. This helps us tailor our services to your organization's requirements.

Our site automatically gathers certain technical data when you visit. This includes your IP address, browser type, device details, and how you navigate the site. We analyze this information to enhance site performance and understand how clients discover our services.

How We Use Your Information

We mainly use your personal information to fulfill flower orders and deliver high-quality service. This includes processing orders, coordinating deliveries, sending confirmations, and checking in to ensure you’re satisfied.

• Processing and completing your flower orders and gift arrangements
• Messaging you about order status and delivery timing
• Providing customer support and replying to your inquiries
• Enhancing our services based on your feedback and preferences
• Sending relevant updates about our services (with your consent)
• Maintaining records for business and legal compliance

We also use aggregated, non-identifying information to analyze market trends and improve operations. For instance, we may examine which arrangements are more popular in different seasons to better manage inventory.

With your explicit permission, we may send information about seasonal offerings, special promotions, or new services that could interest your business. You can opt out at any time by using the unsubscribe link in our emails or contacting us directly.

Information Sharing and Disclosure

We do not sell, rent, or trade your personal information to third parties for their marketing purposes. Your data remains within our business ecosystem and is shared only when necessary to provide our services or to comply with legal requirements.

We collaborate with trusted service providers who assist in delivering our services. This includes payment processors, delivery partners, and flower suppliers. These partners are contractually obligated to protect your information and use it solely for the services they perform for us.

We may disclose your information if required by United Kingdom law, court orders, or government regulations. This includes compliance with GST regulations, business licensing requirements, and other legal obligations applicable to our operations in London and across United Kingdom.

Data Security and Protection

We treat data security with utmost seriousness and employ multiple protective layers. Our systems use encryption for sensitive data in transit, secure servers for storage, and regular security updates to guard against threats.

Physical security measures safeguard our office systems, and access to personal information is limited to staff who need it to perform their duties. Our team undergoes ongoing privacy training and data handling procedures.

Payment details are processed through secure, encrypted systems that meet industry standards. We do not store full credit card numbers on our systems—the data is managed by certified payment processors who specialize in secure financial transactions.

While we maintain strong security measures, no system is entirely risk-free. We continually monitor and update our security practices to address evolving threats and uphold the highest protection standards.

Your Rights and Choices

You have several rights concerning your personal information. You can request to view the data we hold about you, ask us to correct inaccurate information, or request deletion of your data where legally permissible.

• Access your personal information and understand how we use it
• Request corrections to inaccurate or outdated information
• Ask us to delete your personal information (subject to business and legal requirements)
• Opt out of marketing communications while continuing to receive service-related messages
• Request information about how your data has been shared
• File complaints about our privacy practices

We keep your information only as long as needed for business purposes and legal requirements. Order records are typically retained for accounting and warranty purposes, while marketing preferences are kept until you request removal.

When we no longer require your information, we securely delete or anonymize it. Some data may be retained longer if required by United Kingdom business laws or for legitimate business interests like fraud prevention.

Cookies and Website Technology

Our site uses cookies to enhance your browsing experience and to help us understand how visitors use our site. Cookies are small files stored on your device that remember your preferences and enable certain features.

Essential cookies are necessary for proper site function—they enable basic navigation and access to secure areas. These cookies do not collect personally identifiable information and are automatically enabled when you use our site.

We employ analytics cookies to learn how visitors interact with our website. This helps us identify popular content, optimize page performance, and improve the user experience. This information is collected in aggregate form and does not identify individuals.

You can adjust cookie settings through your browser preferences. Keep in mind that disabling certain cookies may affect some features and your overall browsing experience.

Business Transfers and Changes

If Longterm Project Group experiences major business events such as mergers, acquisitions, or asset sales, your personal information may be transferred as part of the transaction. We will notify you of such changes and ensure your data remains protected under privacy standards consistent with this policy.

In the unlikely scenario that we discontinue operations, we will ensure your information is either securely transferred to a successor entity (with proper privacy protections) or securely deleted in line with data protection best practices.

Updates to This Privacy Policy

We may periodically revise this privacy policy to reflect changes in our practices, services, or legal obligations. When substantial changes occur, we will notify you by email or post a notice on our website before they take effect.

Minor updates for clarity or administrative reasons may occur without notice. We encourage you to review this policy from time to time to stay informed about how we safeguard your privacy.

Children's Privacy

Our offerings are intended for businesses and adult consumers. We do not knowingly collect personal information from anyone under 18. If we learn we have unintentionally collected data from a minor, we will promptly remove it.

Parents or guardians who believe we may have collected information from their child can contact us using the information below, and we will address the matter immediately.

International Data Considerations

Our primary operations are based in United Kingdom, and data is stored and processed within United Kingdom jurisdiction. However, some service providers may handle data internationally. When this occurs, we ensure appropriate safeguards are in place to protect your information in line with applicable privacy laws.

We comply with United Kingdom data protection laws and regulations, including those governing business operations, financial transactions, and customer data handling. Our practices align with evolving privacy standards in United Kingdom's digital economy.